We’ve always been a fan of owning less. The idea of buying one good kitchen knife as opposed to five ehh ones. I think our time on the sailboat inspired that, Having less stuff means be able to up and go when the opportunity arises.
Sector: eCommerce, Store
Location: Doha, Qatar
2016 – 2018
The client
Creative Bunny is a minimalist lifestyle and eCommerce store based in Doha, Qatar. Founded with the philosophy of “owning less but better,” the brand curates high‑quality home essentials and lifestyle products. Inspired by simplicity and mobility, Creative Bunny reflects a modern approach to retail — offering carefully selected items through a clean, digital shopping experience.
Problem
Creative Bunny had a strong product concept but lacked the branding and online presence to communicate its minimalist philosophy. The challenge was to design an eCommerce platform that balanced simplicity with functionality, allowing customers to explore products easily while maintaining a premium, minimalist aesthetic. Without a cohesive identity and intuitive UX/UI, the store risked losing engagement and failing to differentiate itself in a competitive market.
Solution
BASOV DESIGN created a minimalistic interface that simplifies product exploration and purchasing. We developed a brand identity and responsive website that highlight Creative Bunny’s philosophy of “less but better.” The scope included brand strategy, content strategy, creative direction, user interface design, product design, marketing website, illustrations, animations, and full front‑end and back‑end development. By combining clean visuals with robust internal processes, we ensured the platform was both beautiful and functional, meeting the client’s rigorous standards.
The better way to shopping online
We have created a minimalistic interface that helps the user to easily explore the product and find the right thing and simplifying the experience for everyone.
The result
The collaboration delivered a market‑ready eCommerce platform that embodies Creative Bunny’s minimalist ethos. Customers enjoy a streamlined shopping experience, while the brand benefits from a cohesive identity and scalable digital foundation. Founder Kholoud Alsada praised BASOV DESIGN for exceeding expectations, highlighting the professionalism, communication, and quality of work. The ongoing partnership proved that simple, useful, and beautiful solutions can succeed across sectors.
Branding
- – Strategy
- – Brand Strategy
- – Content Strategy
- – Creative Strategy
- – Workshop & Facilitation
- – Brand Design
User Interface
- – Style exploration
- – Creative direction
- – User Interface design
- – Product design
- – Marketing website Illustrations
- – Animations
Development
- – Front-end development
- – Website development
- – Responsive interface development
- – Optimization and testing
- – Quality assurance
Other Projects
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