The biggest e-commerce within the bedding industry in Denmark. Work on the philosophy that you have to have the best possible overall impression when buying new bedroom interior.
Sector: Furniture, Interior
Location: Aarhus, Denmark
2014 – 2018
Leading Denmark furniture seller opens the door to everybody who wants to make a self-expression. Making top-quality house furniture our client had a serious issue with brand positioning and spreading information about products on the local market.
The site was outdated and not user-friendly. There was also no recognizable style and logo.
We have analyzed all client requirements and ideas and… started from scratch. We reviewed local market specifics, competitors behavior and cultural design preferences in Denmark. In the end, we proposed several ways of realization. One of them our client accepted. Based on that way our team created brand style, unique responsive website on Magento and list of materials for web promotion.
At the end our client got the brand, known in Denmark; strong web-selling tool with modern responsive design and crowd of new loyal clients.
Minimalism in things for home use presents a unique set of challenges. We developed and maintained robust internal processes to ensure we could comply with Bedre Nætter rightly rigorous. Yet, this ongoing partnership proves that our core belief in simple, useful, and beautiful solutions is a recipe for success no matter what the sector.
Reduced homepage bounce rate within 30 days of launching the new website.
Email email@example.com to get us involved in your next branding project, or check out some of our other brand work below.